Customer success story
“Before Osello, we were nowhere. Ten listings. We barely existed.”
Michelle Lee
VP of Product Development
5 days
From install to first live listing
93%
Listing approval, first submission
Your fashion catalog.On every marketplace.Listed in minutes.
Stop rebuilding listings for every marketplace. Apparel isn't general merchandise. Osello lists size runs, colorways, and photos the way those retailers sell, inventory synced from your Shopify store.
Works with
A dress is not a toaster.
So why list it like every other category?
Photos
White studio and on-figure shots.
Each store gets the crop its product page uses.Sizes and colorways
One style, a size run, and colorways, merged into one listing.
Not a bunch of separate SKUs.Returns and inventory
Fit returns restock in Shopify.
Every marketplace gets that stock back.
Marketplace listing - simplified.
Everything your team hates about marketplace listings. Automated.
List
No more spreadsheets
You already have styles, colorways, and sizes in Shopify. Osello reads them directly. No exports, no templates, no field-mapping project.
Fix
All your rejections,resolved
Osello reads the rejection, fixes categories, attributes, and imagery, and resubmits. Your team stays on product, not in a ticket queue.
Grow
Add a marketplace.Keep the collection.
Same Shopify catalog. Size runs, colorways, and photos formatted for that retailer. Not a generic feed copied into a new channel.
What changes when you're not living in spreadsheets
80
Days to first listing
30%
First pass approval
$150k
Lost revenue opportunity
Customer success stories
In their words.
Fashion founders and operators on what changed when listings stopped being manual.
Customer success story
“We'd been trying to get on Nordstrom for seven months. With Osello, we were live in three weeks.”
Arin Cubuk
Founder, Furniq UK
3 wks
From install to live on Nordstrom
5,000+
SKUs synced daily
Customer success story
“I don't think we could ever go back to manually doing those spreadsheets, honestly.”
Danielle Devane
COO, The Noli Shop
6 wks
Up to, per launch, before Osello
0
Catalog uploads still done by hand
Features
Runs in the background.
You sign off before anything goes live.
Osello drafts listings from your Shopify catalog. You preview, override, and approve, then sync stays on.
AI image processing
marketplace-aware.
Backgrounds whitened. Aspect ratios corrected per marketplace. Alt images ordered by conversion potential. Flag-and-fix for anything the AI can't resolve.
Combine colorways into one listing.
Separate Shopify products for the same style become one marketplace listing.
Built for the agentic era.
AEO and GEO optimized automatically. Quality at catalog scale—with modern workflows and more control in your hands.
One style. Every size run. Every channel's rules.
Osello turns one Shopify style into the right variant structure on each channel. Colorways grouped. Size runs intact.
Live preview before launch
See exactly what your listing looks like before you submit.
Edit in Shopify.
Synced on every channel.
Update a colorway, price, or image once. Osello pushes the change to Nordstrom, Macy's, Target+, and every connected retailer, with inventory and imagery included. Your team doesn't re-upload per marketplace.
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